January 11, 2026 · Leadership
Why "We'll Fix It After Launch" Is How Startups Die
Nearly every startup makes a quiet promise: 'We'll fix it after launch.' What makes this promise dangerous isn't that it's dishonest—it's that it's based on a future that almost never exists.
Full article content is being served from the legacy SPA version today. This Next.js route now exposes the article as a fully crawlable page with correct metadata, and the long-form content can be moved here verbatim from the SPA when you are ready to fully decommission the Vite app.